Green Consumption and Green Lifestyle

Green consumption refers to consumer behaviors that are based on resource conservation and environmental protection. Green consumers are those who practice diligence and frugality, minimize waste, and choose efficient eco-friendly products and services, so as to reduce resource consumption and pollution discharge in their consumption.

Green consumption resonates with traditional Chinese virtues of diligence and frugality, follows the trend of upgrading consumption, and supports supply-side structural reform and the fostering of new growth areas. Green consumption is also needed to relieve the pressure on resources and the environment, and build an eco-civilization.

In February 2016, the National Development and Reform Commission and nine other central government departments and agencies published guidelines on promoting green consumption. The document had a section reserved for the subject of guiding the citizens to follow green lifestyle and consumption.

Green lifestyle includes: controlling air conditioner temperature, setting up collection facilities in residential quarters, avoiding products made of furs of rare animals, saving water and electricity, using low-carbon means of travel such as walking, cycling and public transit, minimizing the use of disposable products, following the green tourist code of conduct, and contributing to a sharing economy.

Developing eco-friendly growth models and lifestyle was emphasized in the report to the CPC's 19th National Congress.

Green lifestyle calls on the whole society to be aware of the importance of eco-civilization, resource conservation, environmental protection and a healthy ecosystem, and to cultivate eco-friendly ethics and habits, so that blue skies, green fields and clear waters can be cherished by all.

Nationwide green environment campaigns will be launched to encourage simple, moderate, green and low-carbon ways of life, and reject extravagance and excessive consumption. Embracing green living will help make work practices more eco-friendly, and turn building a beautiful China into a conscientious act of the whole society.

綠色消費和綠色生活方式

綠色消費，即以節約資源和保護環境為特征的消費行為，主要表現為崇尚勤儉節約，減少損失浪費，選擇高效、環保的產品和服務，降低消費中的資源消耗和污染排放。促進綠色消費，是傳承中華民族勤儉節約傳統美德、弘揚社會主義核心價值觀的重要體現，是順應消費升級趨勢、推動供給側改革、培育新的經濟增長點的重要手段，也是緩解資源環境壓力、建設生態文明的現實需要。

2016年2月，國家發展改革委等10個部門聯合發布《關于促進綠色消費的指導意見》，積極引導公民踐行綠色生活方式和消費模式。其中，綠色生活方式包括合理控制室內空調溫度；完善居民社區再生資源回收體系；抵制珍稀動物皮毛制品；提倡家庭節約用水用電；鼓勵步行、自行車和公共交通等低碳出行；減少使用一次性日用品；制定發布綠色旅游消費公約和消費指南；發展共享經濟等。中共十九大報告進一步提出，要形成綠色發展方式和生活方式。

加快形成綠色生活方式，要在全社會牢固樹立生態文明理念，增強全民節約意識、環保意識、生態意識，培養生態道德和行為習慣，讓天藍地綠水清深入人心。開展全民綠色行動，倡導簡約適度、綠色低碳的生活方式，反對奢侈浪費和不合理消費，形成文明健康的生活風尚。通過生活方式綠色革命，倒逼生產方式綠色轉型，把建設美麗中國轉化為全體人民自覺行動。